ALEXANDER MCQUEEN Public Relations Coordinator
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Summary
Alexander McQueen is a British luxury fashion house founded by Lee Alexander McQueen in 1992. In 2001, the house joined the Kering Group and, since December 2023, is under the creative direction of Seán McGirr.
Alexander McQueen is distinctive for an expression of individuality, subversive strength and raw power. With a design studio and atelier based in London, the house is known for uncompromising quality and creative vision.
At Alexander McQueen, we live and breathe a culture defined by our key Behaviours:
Empowerment – We empower our team and peers, providing unwavering support to ensure everyone can thrive this means giving support to your team and those you are working with to succeed.
Teamwork – We put an emphasis on Teamwork this means working together as a collective to achieve shared goals.
Respect – We value respect, treating everyone with dignity and showing genuine appreciation for their efforts: this means treating everyone equally.
Kindness – We believe kindness is integral to everything we do this means demonstrating compassion and empathy towards others. Job Description How will you contribute?
- Reporting to PR Manager, coordinate editorial requests & sample movement to and from HQ, media outlets, influencers, VIPs, styling appointments, press days,
- Maintain organization of PR closet, ensuring all media requests are met and there is no loss or damage of inventory
- Develop and communicate/pitch through sample trafficking duties
- Liase with store teams to pull product for requests when necessary.
- Support PR team with weekly press reports
- Maintain clippings and coverage reports for all press reports, press coverage and celebrity placements
- Manage credit requests and editorial clippings
- Update press moves and contact changes in master press list
- Working with PR Manger, develop monthly earned media recap to identify best practices and track ROI through Launchmetrics and DMR
- Assist with KOL and VIP seeding initiatives and rollout
- Develop network of relevant press, stylists, talent managers, celebrities, KOLs, and communities to support marketing and business goals
- Assist with event logistics for all press related events including press days & new store openings
- Assist PR Manager and PR Director with day-to-day office duties
- You will be able to demonstrate the desired Alexander McQueen behaviours.
- Proficiency in both team collaboration and independent work.
- Keen awareness of industry trends and a proactive approach to staying ahead.
- Exceptional multitasking skills and adept at managing multiple projects in a fast-paced environment.
- High availability and responsiveness, with a requirement for 5 days in-office presence.
- Familiarity with DMR and proficiency in using Launchmetrics tool.
- Strong follow-up capabilities, organizational prowess, and problem-solving abilities.
- Excellent interpersonal, written, and verbal communication skills.
- Motivated and dedicated with a positive, can-do attitude.
- Willingness to take on various tasks with enthusiasm, adopting a no-task-too-small approach.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) familiarity with Fashion GPS is advantageous.
- Previous experience in luxury fashion communications or public relations is a bonus.
